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BROADWAY CONTINUES UPWARD TREND IN AUDIENCE GROWTH

CALENDAR YEAR 2014 vs CALENDAR YEAR 2013:
BROADWAY ATTENDANCE IS UP 13%

SEASON-TO-DATE, AS OF WEEK 32:
BROADWAY ATTENDANCE IS UP 14%

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BROADWAY HOLIDAY SEASON KICKS OFF A HAPPY NEW YEAR!

BEST ATTENDED AND HIGHEST GROSSING
CHRISTMAS WEEK AND NEW YEAR’S WEEK EVER!
PLUS: ALMOST 20 NEW SHOWS STILL TO OPEN THIS SPRING 

New York, NY – January 5, 2015 – The Broadway League reports robust holiday attendance and grosses and a strong start to 2015. The week ending December 28, 2014 and the week ending January 4, 2015 were the highest attended and highest grossing on Broadway in recorded history.

Published in Broadway

broadway league

 

BROADWAY CONTRIBUTED NEARLY
$12 BILLION TO NEW YORK CITY
During 2012 – 2013 Season

2% increase from the 2010 – 2011 season;
11% increase from the 2008-2009 season

Broadway Supports 87,000 Jobs +

Generates a Half Billion Dollars in Taxes for NYC

97% of Broadway’s Full Economic Impact Due to “New” Money

(New York, NY)  May 29, 2014 – The Broadway League released the 2012-2013 Broadway’s Economic Contribution to New York City report, the ninth biennial report in this series. The report measures the full economic impact of spending by Broadway production companies, theatre operators and those visitors drawn to NYC by Broadway. As the official source for statistical information about Broadway theatre productions in the United States, The Broadway League's report demonstrates that Broadway not only offers entertainment, art and culture, but that it is an industry whose financial contributions nourish the economy of its city and state.   

Published in Broadway

broadway league

 

 

2013 – 2014 BROADWAY THEATRE SEASON
END-OF-SEASON STATISTICS

HIGHEST GROSSING AND BEST ATTENDED
MEMORIAL DAY WEEK IN RECORDED HISTORY

(New York, NY) May 27, 2014 – The Broadway League has released end-of-season statistics for the 2013 – 2014 season, which began May 27, 2013 and ended May 25, 2014.  For the 2013 – 2014 season, Broadway shows yielded $1.27 billion in grosses, and total attendances reached 12.21 million. All new and continuing productions ran a total of 1496 playing weeks.

 

Published in Broadway

 

The Phantom of the Opera’s
NORM LEWIS

TO HOST

FREE OUTDOOR BROADWAY CONCERT

#StarsInTheAlley

FEATURING MUSICAL PERFORMANCES
FROM OVER 20 BROADWAY SHOWS
IN LEGENDARY SHUBERT ALLEY

WEDNESDAY MAY 21, 2014
11:00am-12:30pm

RAIN OR SHINE!

PRODUCED BY THE BROADWAY LEAGUE
WITH MUSIC SUPERVISION BY ALEX LACAMOIRE

SPONSORED BY UNITED AIRLINES

New York, NY – (May 5, 2014) – STARS IN THE ALLEY, presented by United Airlines, will be hosted by star of stage and screen Norm Lewis, who takes over the legendary title role in Broadway’s record-breaking The Phantom of the Opera beginning May 12th.

 

Published in Broadway

broadway league


THE BROADWAY LEAGUE
REVEALS|
“THE DEMOGRAPHICS OF THE BROADWAY AUDIENCE”
FOR 2012-2013 SEASON

23% of Tickets Purchased by Foreign Tourists
Season Attracted Largest Number of Theatregoers Age 18 - 24
41% of respondents said they bought their tickets online

(New York, NY)  January 9, 2014 – The Broadway League’s 16th annual demographics report, The Demographics of the Broadway Audience 2012-2013, compares current theatergoing habits to previous seasons and aids in predicting trends for the future. The report is part of an ongoing series that profiles Broadway theatergoers each season.

Published in Broadway
The Broadway League
THE BROADWAY LEAGUE PRESENTS

2012 LEAGUE AWARDS

AT ANNUAL SPRING ROAD CONFERENCE TO:

Tom Gabbard, Wayne McWorter, Judith Lisi, Meredith Blair,
American Express, Fifth Third Bank, Michael C. Steindorf,
The Max 102.3 Louisville KY

HONORING EXCELLENCE AND ACHIEVEMENT FOR
TOURING BROADWAY

(New York, NY) May 15, 2012 – The honorees of the Broadway League Awards, honoring excellence and achievement for Touring Broadway, were announced today during the Broadway League’s 2012 Spring Road Conference. First presented in 1992, the Broadway League Awards recognize the contributions of those who have displayed exemplary service to the Broadway industry and are considered innovators of their craft.

Viva Broadway

THE BROADWAY LEAGUE LAUNCHES

VIVA BROADWAY
iVivelo! Live it!

NEW AUDIENCE DEVELOPMENT PARTNERSHIP WITH THE HISPANIC COMMUNITY

(New York, NY) May 11, 2012 – The Broadway League has created Viva Broadway, a new audience development partnership with the Hispanic community, to help bridge the world of Broadway with Latino audiences around the country.
The Broadway League
IBDB ON-THE-GO!

THE BROADWAY LEAGUE’S new IBDB app
for iPhone, iPad, and iPod Touch Now Available

Internet Broadway Database
From Aristophanes to Ziegfeld
www.ibdb.com


(New York, NY)  February 13, 2012 – The Broadway League is proud to announce the launch of the IBDB app for iPhone, iPad, and iPod Touch based on the League's popular Internet Broadway Database website www.ibdb.com

The Broadway League

NEW LEADERSHIP TO BROADWAY

Three New Officers Elected to
The Broadway League’s Board of Governors:

Nick Scandalios, Chairman of the Board
Albert Nocciolino, Vice Chairman of the Road
Robert E. Wankel, Secretary/Treasurer


(New York, NY)  December 21, 2011 – Broadway continues its 2011-2012 season momentum. In addition to the 19 shows that have already opened this season – joining the 17 long-running shows currently playing on the boards - over 16 more shows have announced opening dates this spring, with more expected to announce.

The Broadway League

The Broadway League Announces
2011 National Education Grant Recipients

Programs Support Arts-in-Education and Audience Development



{module ad_left_body}New York, NY – October 6, 2011 - The Broadway League announced today the recipients of its sixteenth annual National Education Grants.  These grants support innovative programs that enable students from coast to coast to experience touring Broadway as a form of artistic expression and as an educational tool.  

The 2011 National Education Grants program bestows $5,000 to ten presenters of touring Broadway shows across the U.S. for the development or support of education programs associated with touring productions.

A significant number of touring Broadway shows are featured in the various programs: Billy Elliot, Blue Man Group, Les Misérables, Mary Poppins, Memphis, Peter Pan, The Lion King and West Side Story.

This year, grant recipients are from the following cities: Atlanta, GA; Baltimore, MD; Des Moines, IA; East Lansing, MI; Greenville, SC; Memphis, TN; Nashville, TN; Tampa, FL; Waterbury, CT; and West Palm Beach, FL.

The Palace Theatre in Waterbury, CT is a first-time grant recipient.

Since it was founded in 1996, the League’s National Education Grants program has awarded $800,000 in grants to support the education efforts of Broadway presenting organizations. The League administers this program with generous additional financial support from Theatre Development Fund.

During the past year, theatre education professionals at organizations that present touring Broadway productions have worked closely with local teachers and community organizations to create activities that engage young people with theatre and enhance their academic experiences.  

“We salute our member organizations’ dedication to teaching impressionable young minds tolerance, social justice, cultural identity, and more through the magic of Broadway,” commented Charlotte St. Martin, Executive Director of The Broadway League.  “Lessons learned through theatre not only educate students about the world at large, but an introduction to live theatre creates a lifelong habit of theatre-going."

This year, the ten programs that were awarded grants of $5,000 each are as follows: (*Please note that contact telephone numbers and emails are for reporter follow-up use only and should not be included in any publication. Thank you.)

The Fox Theatre – Atlanta, GA

Following their 2010-2011 project on tolerance and violence, the Fox Theatre aims to help 140 students – aged 13-17 – better relate to musical theatre by juxtaposing themes within specific musicals with their own thoughts and current events. This is accomplished through discussions and workshops, where students will dissect the themes in Billy Elliot and Les Misérables, and reconstruct them in light of contemporary times and issues. They will then write poetry, essays, or create their own shortened versions of the musicals. The program starts in February 2012, and will culminate in readings of their work in April. The students will also attend both productions at the Fox Theatre during their residency. Entitled “I Dreamed a Dream,” this project endeavors to inspire students to always strive for their dreams and what they believe in.  

Contact Sarah duBignon, 404-881-2087 or This email address is being protected from spambots. You need JavaScript enabled to view it. .


Hippodrome Foundation – Baltimore, MD

The Hippodrome Foundation’s (HFI) “The Lion King: Lessons from the Pride Lands” will introduce 365 local at-risk fourth grade school students to the wonders of live theatre. This three-part program will include bringing students to see a matinee performance of The Lion King at the Hippodrome Theatre on December 8, 2011. HFI staff will provide in-school sessions with the students before and after the matinee. The first in-school session will focus on life lessons showcased in the show and engage students to write a story; the second session will explore the art of puppetry. This project aims to enhance learning and classroom discussion, especially through the use of puppetry, to help improve communication skills, overcome language barriers and allow children to be more open when expressing feelings.

Contact Barb Wirsing, 410-727-7787 ext. 118 or This email address is being protected from spambots. You need JavaScript enabled to view it..

Civic Center of Greater Des Moines – Des Moines, IA

The themes of love, youth, and prejudice that run through West Side Story are as relevant today as when the show debuted in the 1950s. The Civic Center of Greater Des Moines embarks on a project called “A Place for Us: Love, Youth & Prejudice in West Side Story and Today,” inviting 90 at-risk students from all five Des Moines public high schools to explore these themes as part of a multi-curricular, district-wide learning opportunity in Spring 2012. Via workshops in-class and at the Civic Center, the students will explore the era of West Side Story and its central themes. Understanding these themes from historical, social and artistic viewpoints, the students will apply them in a modern context and discuss their relevance to their own lives.

Contact Todd Fogdall, 515-246-2351 or This email address is being protected from spambots. You need JavaScript enabled to view it..

Wharton Center for Performing Arts – East Lansing, MI

The Wharton Center for Performing Arts – together with Bingham Elementary, the Lansing Visitors Bureau, Dr. Gillespie of MSU College of Music, and the Charles H. Wright Museum of African American History – will help some 60 fourth and fifth grade students explore the Civil Rights Movement and current injustices in society. Under the “Memphis – Change Don’t Come Easy” Civic Engagement Initiative, these students will present their findings, then research and collectively identify one current injustice within our society and create a way to advocate for change. Giving the students the opportunity to be part of the planning empowers them to take ownership of the project. The project concludes with a trip to Wharton Center to attend a pre-show activity and an opening night performance of Memphis in March 2012.

Contact Dana Brazil, 517-884-3140 or This email address is being protected from spambots. You need JavaScript enabled to view it..

Peace Center Foundation – Greenville, SC

The Peace Center will partner with AJ Whittenberg Elementary School of Engineering to present “Fairydust or Physics? The Peter Pan Project.” This program will benefit some 40 students from AJ Whittenberg – South Carolina’s first elementary school dedicated to a curriculum of Science, Technology, Engineering, and Mathematics. Students will be introduced to the Peter Pan story in class, and learning the music in their music classes. They will then learn basic engineering principles that demonstrate how engineering elements like pulleys, counterweights and levers, are used in theatre. The project culminates in November 2011, with participants attending a Peter Pan performance, followed by a guided backstage tour with a technical director and Q&A with cast members for the show.

Contact Staci Dillard, 864-679-9207 or This email address is being protected from spambots. You need JavaScript enabled to view it..

The Orpheum Theatre – Memphis, TN

The “Memphis Lives In Me” project is a collaboration between the Orpheum Theatre and Facing History and Ourselves – an education organization that aims to engage students of diverse backgrounds in an examination of racism, prejudice and anti-Semitism in order to promote a more human and informed citizenry. From October to November 2011, some 60 to 80 students will attend the nationally acclaimed exhibit Choosing to Participate at the Benjamin L. Hooks Library, and work with company members from Memphis: The Musical on an improvisation exercise. Their learning journey – exploring the connections between the exhibit and musical – will culminate in the creation of a radio show on the history of the Civil Rights Movement in Memphis during the 1950s and 60s, and its relevance in today’s society.

Contact Alice Roberts, 901-525-7800 ext 243 or This email address is being protected from spambots. You need JavaScript enabled to view it..

Tennessee Performing Arts Center – Nashville, TN

The Tennessee Performing Arts Center (TPAC) will partner with Nashville’s “Art2STEM” (Science, Technology, Engineering, Mathematics) Program to help 40 young women in middle school connect their creativity and interests in the arts to STEM concepts and career opportunities. Beginning this fall, the program includes workshops about set design, the physics and application behind the fly system, and other aspects of work behind the scenes on Mary Poppins – a perfect production to explore the technical aspects of the theatre due to its inventive set design and extensive use of “theatre magic.” Students will then attend a performance of the musical at TPAC’s Jackson Hall in March, where they will interact with members of the company and crew backstage. They will then write reviews of the show’s production design and the technical aspects of the performance, as well as compare their scene designs with that of the production.

Contact Rebecca Robbins, 615-687-4304 or This email address is being protected from spambots. You need JavaScript enabled to view it..

Straz Center for the Performing Arts – Tampa, FL

In a region where schools have been forced to drastically cut arts activities in response to budget shortfalls, the Straz Center for the Performing Arts will provide some 70 underserved children with an experience that infuses theatre into literacy studies. This fall, using Peter Pan as a model, these middle school students will go through a 9-week theatrical exploration of the musical, and examine the evolution of the story – from book to film to musical theatre or vice versa. Participants will attend the Broadway touring performance of Peter Pan at the Straz Center, and be involved in a post-show audience talkback with cast members. The project will culminate in a classroom sharing of original student-designed character performances and Peter Pan portfolios, which will help students keep track of their work and act as a template for future creative endeavors.

Contact Donna McBride, 813-222-1034 or This email address is being protected from spambots. You need JavaScript enabled to view it..

The Palace Theater – Waterbury, CT

The Palace Theater’s “Blue Man Group: Find Yourself, Be Yourself, Reveal Yourself” project will provide a performing, visual and language arts integrated experience for 35 high school students. Starting in May 2012, the month-long program will help participating students and teachers gain a deeper understanding of human nature, while addressing core curriculum standards in language arts and various arts standards often missing in today’s classrooms. The project culminates with the students sharing their learning process – including revealing their social projects, and original masks, poetry and artwork they created in class – with an audience comprised of parents, educators, peers and community members. The program aims to increase art appreciation while cultivating a youth voice regarding relevant social issues.

Contact Frank Tavera, 203-346-2007 or This email address is being protected from spambots. You need JavaScript enabled to view it..

The Raymond F. Kravis Center for the Performing Arts – West Palm Beach, FL

As part of a year-long program that started in May, the Raymond F. Kravis Center for the Performing Arts will help 30 students from the Santaluces High School fulfill their desires to work with professional artists and perform at a professional venue. Under the “Examining Poverty and Oppression Through Literature and Theatre” program, students enrolled in the Musical Theatre class will create and produce an original musical theatre showcase exploring the themes of poverty and oppression in Les Misérables. Students will also experience a live performance of Les Misérables followed by a post-performance discussion mid-way through the project period, thereby allowing for inspiration from the production and cast to inform their performances in the showcase both at their school theatre and at the Kravis Center.

Contact Tracy Butler, 561-651-4243 or This email address is being protected from spambots. You need JavaScript enabled to view it..

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In addition to the National Education Grants program, the League also administers similar grants for education programs affiliated with Broadway productions in New York City each year.

The Broadway League, founded in 1930, is the national trade association for the Broadway industry.  The League’s 700-plus members include theatre owners and operators, producers, presenters, and general managers in over 200 North American cities, as well as suppliers of goods and services to the theatre industry.  Each year, League members bring Broadway to nearly 30 million people in New York and on tour across the U.S. and Canada.
www.BroadwayLeague.com, www.ilovenytheater.com, www.ibdb.com
Follow TheBwayLeague on Twitter, Like the The Broadway League page on Facebook and Download the free ILoveNYTheater app for iPhone, iPad, and iTouch on iTunes

For more information on The Broadway League’s education programs, call Rachel Reiner at (212) 703-0215.


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